APPLE MUSIC VS. SPOTIFY

Spotify and Apple Music has always been in a battle over which one was going to die out and which one was going to prosper.

Spotify launched October 2008 while Apple Music launched in 2015. Spotify came up with the idea of streaming music long before Apple even got on the train. Spotify is a huge competitor who saw the shift to streaming way before it was even popular. But Apple Music is a huge competitor and seems to be coming up big.

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The Wall Street Journal reports that Apple Music is growing at over twice the rate of Spotify. Apple Music’s U.S. subscribers are increasing steadily by 5 percent per month, versus Spotify’s 2 percent.

Will Apple Music take over Spotify’s rain?

But the international numbers are slightly different. Since September, Apple Music has gone from 30 million global subscribers to 36 million in 115 countries while Spotify is only available in 61 countries and has 70 million global subscribers last month. One point for Spotify.

These two companies that offer the same service seem to be in a predicament. They must figure out what is going to set themselves apart from each other, and do so in a way that doesn’t take away from the primary function of the streaming site.

I am happy that Apple is losing the battle right now. They need to humble themselves down a little. But they have a lot of fuel to their fire since Spotify severely brought their business down on iTunes. I expect these two will continue to fight until someone goes down. Let’s get our popcorn and see how it all plays out.

All hail Spotify!

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