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Logic the famous, “1-800-273-8255” rapper just released his new mixtape Bobby Tarantino II today. Side note, what is up with everyone putting out sequels to their old albums? Are they getting that uncreative with the titles?

Other than that, he made sure to have a special announcement on his Instagram page to celebrate:

https://www.instagram.com/p/BgCPfpPgJ6o/?utm_source=ig_embed

His announcement was done by the characters of the Adult Swim’s “Rick and Morty”

Rick and Morty seem to be great promotion tools. It’s crazy how this show went from having a small scale audience to becoming one of the most popular shows of the year. On the first episode of season three, they promoted McDonald’s Szechuan sauce and people flooded to McDonald’s and screamed at the workers to try to get a taste of it.

Check out these crazy fans here:

Logic must have known how much popularity this show generates because it almost has 600,000 likes on Instagram and the mixtape has already shot up to the top 10 list. Not only was it a carefully crafted marketing tool, it also was really funny, even if it has nothing to do with the mixtape.

Cheers Logic! I can’t wait to listen to the whole mixtape.

Rick and Morty are sure to “Get Schwifty” after the first listen:

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