Get all the benefits of a record label while staying independent
Create and understand your brand
Consultation
Through organic conversation, alongside a constructed variety of
questions, we dive directly into our Client’s interests and
personality. Through getting to know the client, we are able to begin
the Branding process. The Client is guaranteed a Branding service
that includes services such as, a Lookbook, Photoshoots and Branding
Consultations. This is to show individual brands from a more unique
and commercial perspective.
Content Creation
Weekly Content Sessions are encouraged and offered for every Client.
These Content Sessions include Photoshoots, Social Media Creation on
all platforms. Today, the music industry is a Content game, so we
make sure our clients are aware, active and competitive. At every
Content Session, the assigned Product Manager is front and center,
ready to guide and answer any creative questions.
Media Training
Once we have determined and developed the Client’s Brand, we move to
the helping Marketing aspect. Media Training aids clients to be able
to master their personality performing, in an interview setting, and
more. The goal is to get the audience to buy into the Client’s Brand.
In order to achieve this goal, we focus on key points a Journalist or
Reporter might bring up in an Interview, Base Information and
History, and more.
Create the product
Artist Development
In The Artist Development Program we consistently keep our clients up to
date with the current culture, current entertainment and up to date social
media trends. This is to keep our clients in sync with the culture and to
provide them with an Educational Advancement element amongst the
competition.
Production & Recording
From arrangement, vocal and musical production, mixing, mastering, all the
way down to recutting a record. We focus on building legends. We do not
let the industry standard hinder our clients creativity. We at
SloppyVinyl, use the industry standard, to give our clients a creative
edge. The goal is to keep the Artist’s creativity at a forefront and use
the industry standard, to then co- create a unique, organized and creative
image for the client.
Live Performance coaching
We make sure you’re able to convey the energy you put into your music, to
the audience. In our Rehearsal Room, the Client will go through songs and
get comfortable carrying themselves across the stage. We always urge
clients to study the greats or Artists that inspire you. Live performances
are a big part of who you are as an Artist. People get to hear and
experience your music live in the same space as you. Because of this, we
believe it is important that you give the performance of a lifetime, every
time.
Create the structure
Artist organization & layout
The artist is a business, in the beginning a lot of things you need are on the creative side. But as you grow and develop there will be certain types of people and relationships you need to move the needle and keep your career alive. We make sure you have everything in the correct place and give you guidance from real executives.
Artist & Brand Pitching
Because of the sloppy vinyl name a lot of our clients get life changing oppourtunities just by association. As a company we use our name to our advantage and pitch our clients to the big dawgs. We are constantly updating our partners and affiliates on the success and achievements of our clients. If your making noise and doing the work then we can guaruntee the right people will recoignize it.
Create a strategy
We figure out your target audience and attack the market. Social media, radio, television, streat team, colleges we attack everything and create a system generate fans and convert them to buyers.
Sell the product
Public Relations
Our relationships are second to none. Once we have a complete product and the client is ready to release we have the engine to keep our clients everywhere. Platforms like MTV, BET, Majorstage, Hot 97, Shade 45 and much more.
Merchandising
We provide in house merchandising services to ensure our clients can get their merch as quick as possible with out paying any up front costs. Similar to drop shipping our clients are able to sell merchandise on consignment.
Booking & Touring
We have built an amazing network in the event world. Parties, Live Shows, and 30+ City tours we keep our clients out and busy.
Record Deals
The whole purpose of thiis whole process is to change our clients life. Maintaining independence is fine but once you master your career independently we go to the next level. Sloppy Vinyl facilitates record deals and brand partnerships.